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Sam Lafford is an award winning jewellery designer based in Dublin City Centre. Sam’s work primarily focuses on bespoke, diamond jewellery and necklace pieces. Sam approached Yellowstone to create an identity for his personal brand. The brand needed a consistent, iconic mark that would stand proudly in a competitive landscape of contemporary designers as well as more established fashion houses. Yellowstone fitted the

In July 2010 Dublin successfully received its designation as a UNESCO City of Literature. At the time it was the fourth city to receive the accolade, joining Edinburgh, Melbourne and Iowa as Cities of Literature. Following a successful bid for City of Literature status, Yellowstone were commissioned to oversee the construction and role out of the new identity. The River Liffey was identified early on as the focus for