UNESCO City of Literature

In late 2009 Yellowstone assisted Dublin City Council Public Libraries in their bid to be awarded this prestigious accolade. The primary responsibility was to collaborate with library personnel in the creation of an extensive, detailed submission document for the United Nation’s adjudication committee.

After a successful application, Yellowstone were later involved in the building of a brand through online and environmental touch points as well as above the line marketing campaigns. This was initially carried out over a progressive 6 month roll-out of material.